Sting Rey Bayno — Head of SEO

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Sting Rey is the Head of SEO at Search Stride by Sting, with over 7 years of experience helping startups, small businesses, and large brands grow their organic traffic. His expertise spans technical SEO, content strategy, international SEO, local SEO, e-commerce optimization, web analytics, conversion rate optimization (CRO), and AI-powered SEO workflows, enabling businesses to build scalable and results-driven search strategies.

Across his career, Sting has delivered real results in tough markets through data and technical skill. He has also built and migrated websites and improved site speed across major platforms. He knows how search, tech, and user needs work together to grow a business.

Beyond rankings and traffic, Sting focuses on creating strategies that align with how people search, engage, and make decisions online. Known for his collaborative mindset, technical problem-solving abilities, and commitment to continuous learning, he helps organizations build a stronger digital presence while achieving measurable and sustainable growth.

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Sting Rey Bayno - SEO Specialist

Track Record From Previous Roles

Across previous roles, Sting has delivered SEO results for brands across multiple international markets, spanning e-commerce, services, and B2B:

  • An Australian home interiors retailer — +272% organic traffic and 224 first-page keyword rankings
  • An Australian tattoo & body-art studio — 939 first-page keywords, organic driving ~90% of all traffic, +284% conversion growth
  • An Australian online beauty retailer — +251% organic traffic, 61% of all users from organic
  • A B2B HR services firm — 591 first-page keyword rankings and +62% year-on-year organic growth
  • A New Zealand online florist — +189% organic traffic and +64% orders quarter-on-quarter
  • A Singapore-based IT services provider — recovered +182% organic growth after a CMS migration

Results achieved in prior roles; client names withheld for confidentiality. Full details available on request.

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